{"id":1685,"date":"2025-10-09T15:13:39","date_gmt":"2025-10-09T18:13:39","guid":{"rendered":"https:\/\/girus.com.br\/?p=1685"},"modified":"2025-10-09T15:13:40","modified_gmt":"2025-10-09T18:13:40","slug":"florianopolis-cidade-criativa-unesco-da-gastronomia","status":"publish","type":"post","link":"https:\/\/girus.com.br\/en\/florianopolis-cidade-criativa-unesco-da-gastronomia\/","title":{"rendered":"Florian\u00f3polis: UNESCO Creative City of Gastronomy"},"content":{"rendered":"<p>Florian\u00f3polis was recognized by UNESCO as <strong>Creative City of Gastronomy<\/strong>, officially joining the Global Creative Cities Network \u2014 a title that belongs not only to the capital, but to the entire group of municipalities that make up the metropolitan region.&nbsp;<\/p>\n\n\n\n<p>This recognition reflects a territory where food is culture, identity, and innovation. From mariculture to olive oil production, encompassing signature cuisine, cafes, and unique experiences on the island, the title represents the collective strength of regional gastronomy that connects countryside, sea, and city in a single narrative.&nbsp;<\/p>\n\n\n\n<p>To strengthen this brand, the <strong>Girus Tourism Solutions<\/strong> It has been active in validating, qualifying, and promoting gastronomic experiences that represent the diversity of Greater Florian\u00f3polis, ensuring that each experience is prepared to receive tourists and contribute to the sustainable development of the creative territory.&nbsp;<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Governance and institutional strengthening<\/strong>&nbsp;<\/h2>\n\n\n\n<p>The project is <strong>coordinated by the Floripa Tomorrow Institute<\/strong>, the entity responsible for brand management <em>Florian\u00f3polis, UNESCO Creative City of Gastronomy<\/em>, and has the support of <strong>City Hall of Florian\u00f3polis<\/strong>, through a <strong>specific budget allocation for strengthening the title<\/strong>.&nbsp;<\/p>\n\n\n\n<p>This institutional structure guarantees that <strong>continuity and sustainability of actions<\/strong>, This allows for technical visits, promotional campaigns, training, and constant updates on the region&#039;s gastronomic experiences.\u00a0<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"1688\" src=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/06.06-1024x768.png\" alt=\"\" class=\"wp-image-1688\" srcset=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/06.06-1024x768.png 1024w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/06.06-300x225.png 300w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/06.06-768x576.png 768w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/06.06-1536x1152.png 1536w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/06.06-2048x1536.png 2048w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/06.06-16x12.png 16w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>With technical support from <strong>Girus Tourism Solutions<\/strong>, As a result, the initiatives began to adopt a more integrated approach, encompassing not only projects in the capital but also those in other regions. <strong>municipalities of Greater Florian\u00f3polis<\/strong>, who share traditions, ingredients and ways of doing things.\u00a0<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Girus&#039; role in strengthening the Creative City<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Girus coordinates and executes technical work that goes far beyond promotion: it carries out <strong>on-site visits<\/strong>, Infrastructure analysis, monitoring of hospitality practices, collection of information on production processes, and recommendations for adjustments to ensure that experiences reach standards of excellence in visitor service.&nbsp;<\/p>\n\n\n\n<p>Each visit focuses on ensuring that the experiences are aligned with the values that guide the UNESCO designation \u2014 sustainability, cultural identity, innovation, inclusion, and promotion of local products.\u00a0<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"1689\" src=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Cachaca-do-Imperador-18.jpg\" alt=\"\" class=\"wp-image-1689\"\/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>This work is carried out throughout the Greater Florian\u00f3polis region, strengthening the sense of belonging among neighboring municipalities and demonstrating that the seal is a shared achievement between cities that together build a territorial brand based on gastronomy and creativity.\u00a0<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Experiences that have already been visited, validated, and included on the official website.<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Based on technical visits conducted by Girus, several experiences were evaluated, adjusted, and integrated into the project&#039;s official portal., <a href=\"https:\/\/cidadecriativa.floripa.br\/\" data-type=\"link\" data-id=\"https:\/\/cidadecriativa.floripa.br\/\" target=\"_blank\" rel=\"noopener\"><strong>cidadecriativa.floripa.br<\/strong>\u00a0<\/a><\/p>\n\n\n\n<p>Each one expresses a facet of the rich gastronomy of Greater Florian\u00f3polis \u2014 uniting producers, chefs, entrepreneurs, and local communities:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>AYO Kombucha Experience\u00a0<\/strong><\/li>\n<\/ul>\n\n\n\n<p>An immersion into the flavors and benefits of artisanal kombucha, highlighting the innovation and potential of fermented beverages in the region&#039;s creative scene.\u00a0<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"1691\" src=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/AYO-KOMBUCHA-12-1024x768.jpg\" alt=\"\" class=\"wp-image-1691\" srcset=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/AYO-KOMBUCHA-12-1024x768.jpg 1024w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/AYO-KOMBUCHA-12-300x225.jpg 300w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/AYO-KOMBUCHA-12-768x576.jpg 768w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/AYO-KOMBUCHA-12-1536x1152.jpg 1536w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/AYO-KOMBUCHA-12-2048x1536.jpg 2048w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/AYO-KOMBUCHA-12-16x12.jpg 16w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Coffee with Seaweed \u2013 A Unique Experience with the Seaweed of Florian\u00f3polis\u00a0<\/strong><\/li>\n<\/ul>\n\n\n\n<p>An experience that combines science, sustainability, and flavor, introducing visitors to the world of algae farming and its role in contemporary nutrition.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"985\" height=\"739\" data-id=\"1698\" src=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Algas-9.jpg\" alt=\"\" class=\"wp-image-1698\" srcset=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Algas-9.jpg 985w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Algas-9-300x225.jpg 300w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Algas-9-768x576.jpg 768w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Algas-9-16x12.jpg 16w\" sizes=\"(max-width: 985px) 100vw, 985px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Chef at Home with Narbal Correa\u00a0<\/strong><\/li>\n<\/ul>\n\n\n\n<p>A sensory and original experience led by one of the most emblematic names in Santa Catarina&#039;s gastronomy, highlighting local ingredients and stories of flavor.&nbsp;<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-5 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"1699\" src=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/CHEF-NARBAL-5-1024x768.jpg\" alt=\"\" class=\"wp-image-1699\" srcset=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/CHEF-NARBAL-5-1024x768.jpg 1024w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/CHEF-NARBAL-5-300x225.jpg 300w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/CHEF-NARBAL-5-768x576.jpg 768w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/CHEF-NARBAL-5-1536x1152.jpg 1536w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/CHEF-NARBAL-5-16x12.jpg 16w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/CHEF-NARBAL-5.jpg 2016w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Paradise Experience \u2013 Mariculture and Gastronomy\u00a0<\/strong><\/li>\n<\/ul>\n\n\n\n<p>An experience that reveals the tradition of mariculture and the oyster farming process, combining traditional knowledge and tastings by the sea.&nbsp;<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-6 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"1692\" src=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Paraiso-das-Ostras-3-1024x768.jpg\" alt=\"\" class=\"wp-image-1692\" srcset=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Paraiso-das-Ostras-3-1024x768.jpg 1024w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Paraiso-das-Ostras-3-300x225.jpg 300w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Paraiso-das-Ostras-3-768x576.jpg 768w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Paraiso-das-Ostras-3-1536x1152.jpg 1536w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Paraiso-das-Ostras-3-16x12.jpg 16w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Paraiso-das-Ostras-3.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Vienzo Experience: The Art of Olive Oil from Santa Catarina\u00a0<\/strong><\/li>\n<\/ul>\n\n\n\n<p>In Rancho Queimado, this experience guides visitors through the artisanal production of extra virgin olive oils, highlighting the leading role of rural producers in the Greater Florian\u00f3polis area.&nbsp;<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-7 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"1700\" src=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Quinta-do-Vienzo-3-1024x683.jpg\" alt=\"\" class=\"wp-image-1700\" srcset=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Quinta-do-Vienzo-3-1024x683.jpg 1024w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Quinta-do-Vienzo-3-300x200.jpg 300w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Quinta-do-Vienzo-3-768x512.jpg 768w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Quinta-do-Vienzo-3-1536x1024.jpg 1536w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Quinta-do-Vienzo-3-18x12.jpg 18w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Quinta-do-Vienzo-3.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Trust Menu\u00a0<\/strong><\/li>\n<\/ul>\n\n\n\n<p>An exclusive gastronomic experience that values trust in the chef and the use of local ingredients, transforming each dish into a creative surprise.&nbsp;<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-8 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"1697\" src=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Le-Bistro_Chef-Marinho-13-1024x768.jpg\" alt=\"\" class=\"wp-image-1697\" srcset=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Le-Bistro_Chef-Marinho-13-1024x768.jpg 1024w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Le-Bistro_Chef-Marinho-13-300x225.jpg 300w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Le-Bistro_Chef-Marinho-13-768x576.jpg 768w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Le-Bistro_Chef-Marinho-13-1536x1152.jpg 1536w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Le-Bistro_Chef-Marinho-13-16x12.jpg 16w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Le-Bistro_Chef-Marinho-13.jpg 2016w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Guided Tour of the Marine Farm\u00a0<\/strong><\/li>\n<\/ul>\n\n\n\n<p>An educational immersion into the world of sustainable mariculture, where visitors learn about mollusk farming and the environmental importance of this practice.&nbsp;<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-9 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"1695\" src=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Freguesia-Abril-2025-098.jpg\" alt=\"\" class=\"wp-image-1695\"\/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Guided tour of the Emperor&#039;s Sugar Mill.\u00a0<\/strong><\/li>\n<\/ul>\n\n\n\n<p>A visit to Cacha\u00e7a do Imperador offers an immersion into the tradition of artisanal cacha\u00e7a, with a guided tour, tasting, and direct contact with the producer.&nbsp;<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-10 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"1690\" src=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Cachaca-do-Imperador-66-1024x768.jpg\" alt=\"\" class=\"wp-image-1690\" srcset=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Cachaca-do-Imperador-66-1024x768.jpg 1024w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Cachaca-do-Imperador-66-300x225.jpg 300w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Cachaca-do-Imperador-66-768x576.jpg 768w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Cachaca-do-Imperador-66-1536x1152.jpg 1536w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Cachaca-do-Imperador-66-2048x1536.jpg 2048w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Cachaca-do-Imperador-66-16x12.jpg 16w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Visit to mead production and tasting in Florian\u00f3polis.\u00a0<\/strong><\/li>\n<\/ul>\n\n\n\n<p>A visit to Nectar Hidromel reveals the secrets of the &quot;Nectar of the Gods&quot; in an experience that combines history, artisanal production, and tasting of exclusive labels of this ancient beverage.&nbsp;<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-11 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"1696\" src=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Hidromel-1-1024x768.jpg\" alt=\"\" class=\"wp-image-1696\" srcset=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Hidromel-1-1024x768.jpg 1024w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Hidromel-1-300x225.jpg 300w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Hidromel-1-768x576.jpg 768w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Hidromel-1-16x12.jpg 16w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Hidromel-1.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Digital platform: a showcase for creative gastronomy.<\/strong>&nbsp;<\/h2>\n\n\n\n<p>As part of the project, Girus also developed the official website cidadecriativa.floripa.br, which serves as a platform for dissemination, promotion, and regional integration.&nbsp;<\/p>\n\n\n\n<p>The portal brings together gastronomic experiences, local producers, chefs, recipes, events, and news, allowing residents and tourists to discover the most authentic and flavorful aspects of Greater Florian\u00f3polis.\u00a0<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-12 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"553\" data-id=\"1701\" src=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Captura-de-tela-2025-10-09-150707-1024x553.png\" alt=\"\" class=\"wp-image-1701\" srcset=\"https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Captura-de-tela-2025-10-09-150707-1024x553.png 1024w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Captura-de-tela-2025-10-09-150707-300x162.png 300w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Captura-de-tela-2025-10-09-150707-768x415.png 768w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Captura-de-tela-2025-10-09-150707-1536x830.png 1536w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Captura-de-tela-2025-10-09-150707-18x10.png 18w, https:\/\/girus.com.br\/wp-content\/uploads\/2025\/10\/Captura-de-tela-2025-10-09-150707.png 1641w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Since its launch, the site has been showing impressive results:\u00a0<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Over 4,050 impressions and 89 direct clicks on searches related to creative gastronomy (September 2025).\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>First place on Google for the search term &quot;creative city gastronomy&quot;.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Over 700 clicks on the Agenda tab, highlighting the Santo Amaro da Imperatriz Corn Festival, one of the most accessed gastronomic events (September 2025).\u00a0<\/li>\n<\/ul>\n\n\n\n<p>These numbers reflect the digital impact of the initiative and demonstrate the growing public interest in authentic and sustainable experiences in Greater Florian\u00f3polis.\u00a0<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Regional integration and strengthening of creative tourism.<\/strong>&nbsp;<\/h2>\n\n\n\n<p>More than promoting isolated experiences, the Florian\u00f3polis UNESCO Creative City of Gastronomy project seeks to build an integrated network of entrepreneurs, producers, and professionals who represent the strength of regional gastronomy.&nbsp;<\/p>\n\n\n\n<p>Girus works to ensure that the UNESCO seal becomes a tool for collective development, connecting cities such as Ant\u00f4nio Carlos, Palho\u00e7a, Paulo Lopes, Rancho Queimado, Santo Amaro da Imperatriz, S\u00e3o Pedro de Alc\u00e2ntara, among others, which together form a diverse and complementary gastronomic territory.&nbsp;<\/p>\n\n\n\n<p>Each validated experience expands the project&#039;s reach and strengthens the concept that creativity and flavor are shared assets throughout Greater Florian\u00f3polis.\u00a0<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conclusion: a territory of flavor, culture, and sustainability.<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Strengthening the UNESCO Creative City of Gastronomy designation represents much more than international recognition\u2014it is a strategy for sustainable development and territorial integration.&nbsp;<\/p>\n\n\n\n<p>Through a partnership between the Floripa Amanh\u00e3 Institute, the Municipality of Florian\u00f3polis, and Girus Solu\u00e7\u00f5es em Turismo, the project has consolidated a governance model that values local knowledge, promotes the enhancement of experiences, and projects the region onto the global stage of creative gastronomy.&nbsp;<\/p>\n\n\n\n<p>The UNESCO brand is today a symbol of identity, pride, and innovation for the entire Greater Florian\u00f3polis area, demonstrating that tourism and gastronomy, when well-planned, are powerful instruments of transformation.&nbsp;&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Florian\u00f3polis and its metropolitan region have been recognized by UNESCO as a Creative City of Gastronomy, a title that celebrates the strength of the local food culture and the collective work of the municipalities that unite countryside, sea, and city in a single identity. Coordinated by the Floripa Amanh\u00e3 Institute, with support from the City Hall and technical execution by Girus Solu\u00e7\u00f5es em Turismo, the project strengthens the brand through the validation and promotion of authentic gastronomic experiences, such as mariculture, olive oils, mead, and signature cuisine. Girus works on qualifying the experiences and managing the cidadecriativa.floripa.br portal, which connects producers, chefs, and entrepreneurs, consolidating a creative and sustainable territory where gastronomy is a symbol of identity, innovation, and regional development.<\/p>","protected":false},"author":1,"featured_media":1702,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[380,383,388,374,57,382,372,379,375,381,170,378,376,387,386,377,384,11,385,112,373],"class_list":["post-1685","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases","tag-azeite-catarinense","tag-chefs-catarinenses","tag-cidadecriativa-floripa-br","tag-culinaria-autoral","tag-desenvolvimento-regional","tag-experiencias-gastronomicas","tag-florianopolis-cidade-criativa-da-gastronomia","tag-floripa-amanha","tag-gastronomia-catarinense","tag-gastronomia-sustentavel","tag-girus-solucoes-em-turismo","tag-grande-florianopolis","tag-hidromel","tag-identidade-cultural","tag-inovacao","tag-maricultura","tag-produtores-locais","tag-sustentabilidade","tag-turismo-criativo","tag-turismo-gastronomico","tag-unesco"],"acf":[],"_links":{"self":[{"href":"https:\/\/girus.com.br\/en\/wp-json\/wp\/v2\/posts\/1685","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/girus.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/girus.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/girus.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/girus.com.br\/en\/wp-json\/wp\/v2\/comments?post=1685"}],"version-history":[{"count":3,"href":"https:\/\/girus.com.br\/en\/wp-json\/wp\/v2\/posts\/1685\/revisions"}],"predecessor-version":[{"id":1703,"href":"https:\/\/girus.com.br\/en\/wp-json\/wp\/v2\/posts\/1685\/revisions\/1703"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/girus.com.br\/en\/wp-json\/wp\/v2\/media\/1702"}],"wp:attachment":[{"href":"https:\/\/girus.com.br\/en\/wp-json\/wp\/v2\/media?parent=1685"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/girus.com.br\/en\/wp-json\/wp\/v2\/categories?post=1685"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/girus.com.br\/en\/wp-json\/wp\/v2\/tags?post=1685"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}